SUCCESSFUL
GRAND OPENING
Start your
advertising 3-4 weeks in advance.
Hang a "Coming Soon" banner outside your store. Hire
and train your staff.
Send an opening announcement with a especial offer to prospective
customers within a 25km radius.
 |
You
might need to purchase a list of potential customer names
if you don't have any resources. |
Plan for at
least two-week celebration, Giveaways, activities and radio station
tie-ins are just a few ways to direct lots of traffic to your
event.
 |
Work
out the details ahead of time |
OPENING
OF A BUSINESS
Hang
coordinated grand opening signs and banners.
 |
The
more signs you use the more festive it looks and the more
irresistible the sale is to potential customers. Use strings
of outdoor balloons and outdoor banners to highlight your
enterance. |
THE
MAIN EVENT
Have
your staff show up early. Go over any last minute details. Ask
everyone coming in to your store to fill out a mailing list card
or any entry form if you are running a contest.
 |
By
enacting this important step, you are beginning your own targeted
mailing list of your new customers! Replenish your stock and
keep your display looking organized. |